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Alex Bogusky is one of the most revered ad men working today and his work has been profiled in the New York Times, the Wall Street Journal, USA Today, Time, Newsweek, and Advertising Age. He is the chairman of Crispin Porter + Bogusky agency and the creative mastermind behind recent campaigns for superstar brands such as Burger King, Guitar Hero, and Dominos. He spoke at the recent NATPE conference in Las Vegas on the subject of cool ads and we caught up with him afterward.