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PSFK


 

48 items, by most recent, in PSFK

Finding Inspiration
Finding Inspiration
from PSFK on May 23, 2008
36 views
At the PSFK Conference New York 2008, Michelin star chef Eric Ripert (Le Bernardin) explains how he seeks inspiration for his menu, service and brand.www.psfk.com


Tomorrow's TV
Tomorrow's TV
from PSFK on May 23, 2008
9 views
At the PSFK Conference New York 2008, a panel led by Florian Peters (CScout) discusses how digital has changed the delivery, content, sponsorship and future of television. The panel of industry experts includes Mike Hudack (Blip.tv), David Cohn (VBS.tv), and Mike Monello (Campfire). www.psfk.com


Beer Money to Board Meetings
Beer Money to Board Meetings
from PSFK on May 22, 2008
12 views
At the PSFK Conference New York 2008, College Humor co-founder Ricky Van Veen describes the lessons he learned from building and monetizing a niche web content business.www.psfk.com


Ideas That Cross Borders
Ideas That Cross Borders
from PSFK on May 22, 2008
9 views
At the PSFK Conference New York 2008, Louren o Bustani (Mandalah) highlights Latin American brands to watch and explains the cultural trends driving consumption through the lens of the continent s capital city, S o Paulo.www.psfk.com


Good Business
Good Business
from PSFK on May 21, 2008
18 views
At the PSFK Confernce New York 2008, Marc Alt (Marc Alt + Partners) leads a panel asking, Is good the new green? Does being good mean making good profits? Along with Graham Hill (Treehugger), Johnny Vulkan (Anomaly), Jeff Staple (Staple Design) and Jeffrey Hollender (Seventh Generation), the panel investigates the key trend driving business.www.psfk.com


Collaborative Co-Working
Collaborative Co-Working
from PSFK on May 21, 2008
15 views
Robert Kalin (Etsy) and Andrew Hoppin (NASA) explain how they engage their customers, staff, partners and the community with co-working spaces (real and virtual). Moderated by Greg Verdino (Crayon).www.psfk.com


Social Media
Social Media
from PSFK on May 20, 2008
12 views
In a 'new guns' versus 'marketing gurus' debate, Josh Spear(Undercurrent) & Noah Brier (Likemind) join Marc Schiller (Electic artists) & Steve Rubel (Edelman) to debate how social media will change in 2008 and how companies can leverage this digital phenomenon in the most rewarding way. Moderated by Noelle Weaver (SS+K).www.psfk.com


Allan Chochinov on the Dumbest Smartest Design Problem
Allan Chochinov on the Dumbest Smartest Design Problem
from PSFK on May 19, 2008
24 views
At the PSFK Conference New York 2008, Allan Chochinov (Core77) gives an object lesson in strategy and creative thinking. People often assert that real value isn't in the answer we provide, but in the question we ask. Well, what happens when we ask a supremely stupid question in the hopes of driving innovation? A lot, actually.www.psfk.com


Does New York Matter?
Does New York Matter?
from PSFK on May 19, 2008
24 views
At the PSFK Conference New York 2008, Faris Yakob (Naked) lead a group of local New Yorkers in a discussion about the role of New York culture on the global stage. Panel includes Jen Chung (Gothamist), Sascha Lewis (Flavorpill), Doug Jaeger (LVHRD)and Steve Bryant (Thrillist).www.psfk.com


Grant McCracken on Pattern Recognition
Grant McCracken on Pattern Recognition
from PSFK on May 19, 2008
3 views
At the PSFK Conference New York 2008, Grant McCracken (MIT) explains the importance of inspiration, providing a framework for which to gather, monitor and react to trends and ideas in culture and business.


What Goes On In LA Stays in LA
What Goes On In LA Stays in LA
from PSFK on April 18, 2008
24 views
At the PSFK Conference Los Angeles 2007, Nokia Futurist Adriana Parcero looks at Los Angeles culture and discusses with the panel its importance for the rest of the world. The panel includes Tony Pierce (LAist), Emmanuelle Richard (Liberation/Vouge), Jeff Miller (Thrillist LA), Shana Nys Nambrot (Flavorpill LA).
also in:  


Shepard Fairey on Art & Beautiful Mistakes
Shepard Fairey on Art & Beautiful Mistakes
from PSFK on April 17, 2008
27 views
At the PSFK Conference Los Angeles 2007, contemporary artist and graphic designer Shepard Fairey spoke about how he takes his art and applies it commercially, exploring how he works with brands and agencies.www.psfk.com


The Future of Content
The Future of Content
from PSFK on December 17, 2007
33 views
At the PSFK Conference Los Angeles 2007 Colin Nagy leads a panel discussion on the possible futures for entertainment content and the business models behind them. The panel includes Ezra Cooperstein (Current TV), Anil Dewan (KCRW), Rafat Ali (PaidContent.org), and Kenny Ochoa (Sony BMG).www.psfk.com


Technology, New Forms of Entertainment & Consumer Engagement
Technology, New Forms of Entertainment & Consumer Engagement
from PSFK on December 17, 2007
27 views
At the PSFK Conference Los Angeles 2007, Lenny Stern (SS+K/CAA) chairs a panel that looks at how emerging media and technology creates opportunities for brands to develop entertaining experiences to engage with consumers. The panel includes Mike Monello (Campfire), David Merkoski (Frog Design), Ian Schafer (Deep Focus), and Mark Vega (Omelet).www.psfk.com


A Suicide Girl's Stories
A Suicide Girl's Stories
from PSFK on December 12, 2007
21 views
At the PSFK Conference Los Angeles 2007, George Parker interviews Missy, the founder of Suicide Girls, to understand how she took a different route to create a well loved modern brand.


Adam Gayner on Fred Water
Adam Gayner on Fred Water
from PSFK on December 11, 2007
21 views
Adam Gayner, founder [and friend] of Fred, discusses the creation of agile, inviting, stangely meaningful brands and the process he uses to make them. Have you met Fred? www.psfk.com


Conn Fishburn on Our Role In Your New World
Conn Fishburn on Our Role In Your New World
from PSFK on December 10, 2007
51 views
At the PSFK Conference Los Angeles 2007, Conn Fishburn, Director of the Advanced Strategies Group at yahoo!, speaks on how the rise of social networks gives agencies and their creative teams a new and expanded role in shaping consumer experience.www.psfk.com


Point A To B
Point A To B
from PSFK on December 05, 2007
21 views
Can you survive in Los Angeles without a car? At the PSFK Conference Los Angeles 2007, Robert Espinosa and Michael Powers, a newly formed creative duo, explore the subject with a multi-media presentation and live panel. The panel includes Siel (Gree LA Girl), Frederick Dennstedt (metroRiderLA), Margeret Kemp (FLEXCAR), and Kymberleigh Richards (Southern California Transit Advocates).www.psfk.com


Michael Ellis on Designing For Brands
Michael Ellis on Designing For Brands
from PSFK on December 05, 2007
9 views
At the PSFK Conference Los Angeles 2007, Michael Ellis of 5+Design talks about building connections with brands through real world experiences.www.psfk.com


Jason Oberfest on the Los Angeles Times 2.0
Jason Oberfest on the Los Angeles Times 2.0
from PSFK on December 04, 2007
30 views
At the PSFK Conference Los Angeles 2007, Jason Oberfest, head of Product Strategy and Business Development at the Los Angeles Times reveals how they are working on building a content business in a digital era.www.psfk.com


Kaleidoscope: Hispanic Trends
Kaleidoscope: Hispanic Trends
from PSFK on December 03, 2007
6 views
At the PSFK Conference Los Angeles 2007, a panel chaired by Juan Guillermo Tornoe looks at the Hispanic market, it's relationship with traditional America, its similarities, its differences and the important trends developing within it. The panel includes Jennifer Woodard and David Morse (New American Dimensions).www.psfk.com


Andrew Delaney on The Changing Face of Photography
Andrew Delaney on The Changing Face of Photography
from PSFK on November 29, 2007
15 views
At the PSFK Conference Los Angeles 2007, Andrew Delaney, Director of Photography at Getty Images, examines how imagery is changing in the light of crowdsourcing and the ongoing digital image revolution.www.psfk.com


Change the World
Change the World
from PSFK on July 17, 2007
21 views
At the PSFK Conference London 2007, Piers Fawkes (PSFK) chairs a pane with Russell Davies (OIA), George Parker (Madscam), Stan Stalnaker (Hub Culture) and Johnny Vulkan (Anomaly). What is the future role of the marketing industry? Should we be making a difference or just more noise?www.psfk.com


Martin Cole on Visual Business
Martin Cole on Visual Business
from PSFK on July 16, 2007
12 views
In this 28 minute video from the PSFK Conference London 2007, Martin Cole of WPP explains why looks matter; why we all work in the beauty industry; and why this makes it so hard to make great stuff happen.www.psfk.com
also in:              


Hugh MacLeod on Wine 2.0
Hugh MacLeod on Wine 2.0
from PSFK on July 12, 2007
18 views
In this 28 minute video, from the PSFK Conference London 2007, among many other things, Hugh MacLeod describes how a small South African wine company shook up an industry with a web 2.0 approach.www.psfk.com


Regine Debatty on What Happens When Artists Mess Around With Technology
Regine Debatty on What Happens When Artists Mess Around With Technology
from PSFK on July 11, 2007
15 views
In this 28 minute video from the PSFK Conference London 2007, Regine Debatty of We Make Money Not Art describes how today's artists explore electronics, digital bits and even the so-called emerging technologies such as biotechnology or nanotechnology; and explains why it should matter to us?www.psfk.com


Can Planners Really Be the New Creatives?
Can Planners Really Be the New Creatives?
from PSFK on July 10, 2007
12 views
At the PSFK Conference London 2007, Jessica Greenwood (Contagious Magazine) chairs a panel of Harry Fowler (MajorPlayers), Flo Heiss (Dare), Liz Saville (Profero), Amelia Torode (VCCP) as they discuss whether planners really have the skills, experience and intuition to apply creativity in their work?www.psfk.com


Iain Tait on Ten Reasons Why Digital Is Better Than Advertising
Iain Tait on Ten Reasons Why Digital Is Better Than Advertising
from PSFK on July 10, 2007
9 views
At the PSFK Conference London 2007, Iain Tait, founder of Poke, a digital agency, tries to argue that an industry based around a bunch of geeks playing with joined-together computers is somehow more interesting than advertising.www.psfk.com


Dan Hon on Alternative Reality GamesQuicktime Media
Dan Hon on Alternative Reality Games
from PSFK on July 09, 2007
3 views
At the PSFK Conference London 2007, Dan Hon of Mind Candy spoke about how to serve brand experiences with an injection of adrenalin and fun.www.psfk.com


Jeremy Ettinghausen on How To Build Innovation Into A BrandQuicktime Media
Jeremy Ettinghausen on How To Build Innovation Into A Brand
from PSFK on July 09, 2007
12 views
At the PSFK Conference London 2007, Jeremy Ettinghausen of Penguin spoke on the challenges of reinventing a traditional brand for a digital age.www.psfk.com


 




   

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