In this Toyota Corolla Superbowl Commercial Ad, a typical guy is locked inside a Corolla with a group of “Ferocious sleeping badgers … who will gnaw his face off if awakened.” The newborn badger babies nursing on their mother are not awakened by the cannon fired outside the car, but react badly when his cell phone rings in his pocket. The clear message is that the car is well insulated for noise as a benefit not usual to economy cars.
