So, we've been talking to some clever independent Hollywood Web producers about making money out of Web video by creating entertaining, sponsored content. Tim Street, producer/director/writer, has developed a hit with his show French Maid TV which gets millions of streams on YouTube and other sites. Having developed the franchise he is using the "maids" to demonstrate how to use company products and services who sponsor the show. The "how to" video sector is really growing, as reported in the Wall Street Journal last week. One way to commercialize these videos are through sponsorships. But Tim reminds of a drawback: while the show segments live on forever, the sponsors sponsors don't always.Tim's Holy Grail is to find a way to dynamically swap out sponsorship messages in his show. That would be awesome. Oh, and by the way, the maids are not French, but I bet you figured that out.-- Andy Plesser
Licensing: http://creativecommons.org/licenses/by/2.0/
