State of the Vlogosphere - March, 2007
Since 2004, Mefeedia has been the leader in tracking video blogs through our proprietary database and collection techniques. That is why we have started this Quarterly State of the VLogosphere report. This is the first one!
We are constantly asked and quoted on “how many videoblogs are there?” and “where exactly is the vlogosphere?”. Here are some key insights into the VLogosphere. For more in-depth statistics or for questions, please contact Frank - frank@mefeedia.com
Top 10 – Where are the Videoblogs?
According to the data collected by Mefeedia, videoblogs are at:
It’s Not Just YouTube
Videobloggers are an independent bunch. Whereas “Viral Video” has seen a tremendous movement of market share to YouTube (43.3% according to a NewTeeVee comparison on Compete.com), videoblogging content – “Episodic Video” – has generally remained independent. In our opinion, this is mainly due to the independent nature of videobloggers and the desire to give users a choice on how and where viewers can watch their videos. Viewer choice is key. Many videoblogs such as Rocketboom and Galacticast now offer episodes in a variety of different formats for many devices.
Videobloggers do use YouTube and other video sharing sites. But a lot of the time, a videoblogger will post a few videos to a video sharing site in the hopes of attracting an audience (and subscribers) to their show’s website. The power remains with the videoblogger – the videoblogger can create and distribute episodic video to whomever they choose. That is why a lot of videobloggers choose to post on open source or independent platforms - Worldpress, Blogspot, or others - and distribute to videoblogger-friendly sites like Mefeedia, where viewers can easily connect and collaborate with the content creators themselves.
Growth of Videoblogging
Videoblogging has seen tremendous growth over the past several years. The trend towards Episodic Video has really started taking off recently:
Of course, statistics are only part of the story in videoblogging. Videoblogging has really been about community and connecting people. That connection between viewers and videobloggers, and between videobloggers themselves, has been invaluable in creating some of the most unique, independent episodic videos online.
The Future
The vlogosphere has started garnering attention from Hollywood. In January, Kent Nichols and Douglas Sarine of “Ask a Ninja” signed a deal with Federated Media. It looks like 2007 is going to be an interesting year where “micro media” meets “big media”, or at least they will be talking. From several conversations we have had, it seems that Hollywood is still trying to figure it out. It is a tremendous leap to go from a handful of shows with viewers in the millions to hundreds of shows with viewers in the thousands.
Methodology
Mefeedia collects data on videoblogs in an objective, fair manner from video feeds throughout the internet. Any videoblog can be included in Mefeedia’s Directory by providing a adding a MediaRSS feed to our directory.
Questions? Contact us at:
Frank Sinton
frank@mefeedia.com
310-927-7841
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March 30th, 2007 at 8:45 am
reblog: mefeedia.com - State of the Vlogoshpere March, 2007…
Since 2004, Mefeedia has been the leader in tracking video blogs through our proprietary database and collection techniques. That is why we have started this Quarterly State of the VLogosphere report. This is the first one!
We are constantly asked and…
March 30th, 2007 at 12:05 pm
[…] Mefeedia, a leading index of vlog feeds submitted by users, aggregated data collected internally to produce its first “State of the Vlogosphere” report. The independent video publishing community has exploded since the company started tracking it. Mefeedia found the size of its index grew to 20,913 vlogs indexed in January of 2007 from 617 vlogs in January of 2005. […]
March 30th, 2007 at 4:17 pm
[…] Mefeedia just released their “State of the Vlogosphere” report, and the numbers reveal some really interesting stats. […]
March 31st, 2007 at 12:18 pm
[…] In all seriousness though, vlogging is still a relatively new area that is seeing tremendous growth, at least according to a State of the Vlogosphere report put out by Mefeedia. Whereas there were 617 vlogs in January of 2005, there are 20,913 only two years later in January of ‘07. […]
April 1st, 2007 at 10:36 am
[…] Außerhalb von YouTube waren die Videoblogger jedoch nicht untätig. Mefeedia, ein Videoblogverzeichnis, veröffentlicht vierteljährlich Zahlen zum State of the Vlogosphere und meldet eine Verdopplung der Videoblogs im letzten Jahr. Ich traue den Zahlen zwar nicht ganz, da die Zahlen für 2006 mit den von mir notierten nicht übereinstimmen, aber als Trend kann man sie sicherlich gelten lassen. […]
April 2nd, 2007 at 2:03 pm
[…] ViddYou just launched their video blogging network today. According to Mefeedia, the majority of vlogging is taking place on people’s personal sites, which tend to be web shows like the late-great Ze Frank. The other, more personal, half is captured by social video sites. ViddYou is focusing on the latter category, enhancing and promoting the “Personal and Blog” section normally buried in social video sites like YouTube. […]
April 4th, 2007 at 10:35 pm
[…] Mefeedia blog » Blog Archive » State of the Vlogosphere - March, 2007 Spannender Überblick. Was mich überrascht hat: Nur gut jeder zehnte Videoblog liegt bei YouTube (tags: vodcast) […]
April 6th, 2007 at 6:49 am
[…] Meefida meldet in ihrem “State of the Vlogosphere”, dass sich die Anzahl der registrierten Videoblogs im letzten Jahr verdoppelt hat. […]
January 6th, 2008 at 5:27 am
[…] Meefida meldet in ihrem “State of the Vlogosphere”, dass sich die Anzahl der registrierten Videoblogs im letzten Jahr verdoppelt hat. […]